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Manufacturer poses challenge for brushes made with sustainable materials
June 21, 2010
By: Jamie Matusow
Editor-in-Chief
Attention cosmetic applicator designers: Can you build a better brush? One made of sustainable materials? Anisa International Inc., a manufacturer of cosmetic brushes and applicators for many cosmetic and beauty companies worldwide, announces the Sustainable Cosmetic Brush Design Contest. The contest is open to anyone with a new and original design or idea to create and design an innovative cosmetic brush utilizing sustainable materials. The winner will be awarded $2,500, international recognition and a trip to New York City for the unveiling during the HBA Global Expo & Conference in New York City in September, as well as the opportunity to see their product manufactured. “Our company is known not just for our manufacturing capabilities, but also our creative product design. I am excited about this unique opportunity to be able to connect with our innovative consumers and to explore new ideas on sustainable materials,” said Anisa Telwar, president and CEO, Anisa International, Inc. “I believe that this is an opportunity for lay designers, inventors, and really anyone with an idea to produce some cutting-edge cosmetic tools that they would like to see in the market.” Applicants are required to submit drawings and/or a product prototype to be judged on several key points, including: use of sustainable materials, innovation/originality, design aesthetics, marketability, cost to produce, and the overall product life cycle. The contest closes on August 15, and the winner will be notified on August 30. The winning product will be unveiled in the Anisa International, Inc. booth 1201 during the HBA Global Expo in New York City in September, where the inventor will have an opportunity to demonstrate the design, and answer questions about its creation and the materials utilized. Contest details and entry form are available at www.anisa.com
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